Introducing SOOP Mugs: Proper Soup, Anywhere

An exciting new product from a Galway company that is sure to shake up the Irish food industry, it's time to taste SOOP...

With temperatures still quite low, longer evenings and lives as busy as ever, SOOP Mugs are here with a heart and body-warming selection of all-natural, spoonless, blended soups. And best of all, with its unique packaging, all you have to do is pop it, heat it and eat it – anywhere, anytime.

SOOP Mugs come in four flavours:
- Tomato & Basil Pesto (vegetarian, gluten-free and nut-free)
- Indonesian Style Chickpea (plant-based and vegan)
- Velvety Chilli Butternut Squash (vegetarian, gluten-free and nut-free)
- Proper Roast Chicken (gluten-free and nut-free)

SOOP Mugs are available in Galway at Coco Café (Eyre Square and Salthill) and Tasty Toastie. In Leinster, SOOP has now launched at selected Maxol service stations (RRP from €3.99). It’s available to heat-and-go from cafes and forecourts, as well as to buy and take home to heat and eat.

This latest range from Galmere Foods, the award-winning food producer from Galway is disrupting the entire soup market with its patented packaging. Finally, there is a nutritious hot meal or snack option that’s filling and pure with zero synthetic ingredients, no cutlery, no messiness or spills. A new way to fuel our always-on lives.

Talking about the launch, John Casey from Galmere Foods said; "We spent years developing, trialling and testing this novel ‘SOOP Mug’ to bring consumers the ultimate goodness and spoonless food on-the-go – a truly SOOP-er fusion of pure ingredients and natural taste for consuming as you work, travel, walk, drive. And the best thing is, it’s ready in less than three minutes, leaving us time to do more of the things we love to do, and that’s life as it should be."

Find out more about SOOP Mugs via their website www.soopmug.com and follow the story on Instagram @soop_mug