World’s Top Travel Bloggers visit Galway
Europe’s Biggest Bloggers on Showcase around Galway – This week more than 600 of the world’s top travel social influencers gathered in Killarney to attend TBEX Europe, the largest gathering of travel bloggers, writers, content creators and social media influencers in Europe. Fáilte Ireland was involved in winning this year’s event to Ireland.
Following the TBEX Europe conference, hundreds of the delegates will enjoy bespoke Fáilte Ireland fact-finding trips this weekend and experience first-hand what Ireland’s Ancient East, the Wild Atlantic Way and Dublin have to offer. This highly influential group has a combined reach of 380 million travel fans. For almost half of the TBEX delegates, this will be their first experience of Ireland.
Ciara Sugrue, Head of International Publicity and Trade with Fáilte Ireland commented:
“No other event offers Ireland the opportunity to meet with so many travel bloggers, traditional travel media, digital content creators and social media influencers all at once. This highly influential group will spend this weekend in Ireland exploring and experiencing all that Galway can offer and Fáilte Ireland has been working hard to ensure Ireland can reap the benefits of their time spent here.
When we consider the scale of their audiences, hosting these delegates is a unique opportunity for us to increase Ireland’s digital footprint and reinforce the many reasons why Ireland should be a destination of choice for these influencers and their followers.”
A number of bespoke itineraries was designed to showcase Ireland and includes visits to Ireland’s Ancient East, the Wild Atlantic Way and Dublin with the following themes:
– Ancient Sites and Stories of Ireland’s Ancient East – Tipperary, Laois, Kildare, Meath, Monaghan
– Artisan Foods and a Medieval Mile in Ireland’s Ancient East – Kilkenny, Kildare
– Vikings and Sea Adventures in Ireland’s Ancient East – Waterford, Wexford
– Donegal: Coolest Place on the Planet
– Go Wild in Mayo
– A journey of Culture in Galway
– Dublin – Adventure, Food, Design and Style.